All Work
Branding
SMAK Skin Care
Logo & brand identity for a luxury skincare brand
Year
2022
Role
Brand Designer
Client
SMAK Skin Care
Tools
Adobe Photoshop, Adobe Illustrator
Overview
Brand identity for SMAK Skin Care — a luxury skincare brand built around deep crimson and gold. The identity features a custom serif wordmark with a wave motif icon, evoking richness, depth, and timeless elegance.
Challenge
Creating a logo that reads as high-end and editorial without relying on clichéd beauty tropes — the mark needed to feel unique and ownable.
Outcome
Delivered a complete brand mark and editorial visual that positions SMAK confidently in the premium skincare space.
Tools Used
Adobe PhotoshopAdobe Illustrator
Gallery